Living room design is at its best when it’s free from the shackles of arranging your furniture around a television, and while there are steps you can take to minimize the impact your small screen has on a room, it’s the layout that commits you are to create a good view if you are a regular television viewer.
However, there is a TV interior trend that is reemerging that, while not entirely new, could take on new meaning in our homes.
Fresh from the interiors taste-making event in Milan, the Salone del Mobile, one of LG’s top TV brands unveiled two new freestanding TV designs in collaboration with Dutch design brand Moooi – the tech brand is really diving into the designer realm now -TVs a . The two models, named Posé and Easel, meet different needs, but both have a thoughtful design that will make you want to show your TV, not hide it.
Freestanding models are not uncommon, but they are a rare find. Most belong to high-end, high-price tag tech brands like Bang & Olufsen and Loewe, although there are a few more mid-range options like Samsung’s The Serif, designed by the Bouroullecs.
But if the idea of a freestanding TV is such a good one, why hasn’t it caught on in a more meaningful way? And could these new designs be the real beginning of the freestanding TV in our homes?
Are freestanding styles really the next big TV trend?
You might not think of TV trends as interior trends, but there’s undoubtedly an aesthetic undercurrent that influences the design of modern televisions.
“For as long as flat-screen TVs have been around, companies have been trying to make them as minimalist as possible—they’re getting thinner and with the smallest bezels possible,” said Matthew Bolton, senior editor for TV and audio at TechRadar (opens in new tab). “New screen technologies like OLED and mini-LED have helped make this possible, but we’ll only be able to be this thin, and then what?”
“When you look at some TV designs today, they almost apologize that they have to take up space in your living room, and I don’t think they have to.”
It’s true that in many of the best-designed rooms, big compromises are made for ideas on how to hide a TV. This includes huge installations, clever millwork systems or even color ideas that allow the television to blend into the background.
“Samsung’s The Frame TVs have been a huge hit with people who love interior design by actually leaning into the fact that they are physical objects – Samsung gave these TVs a thicker frame to emphasize their shape, so they reminiscent of picture frames,” Matt explains. “We’re all already used to the shape of a picture frame on our walls, so The Frame TV leaned into that and borrowed the look of another object to better fit it, rather than trying to pretend it even did.” did not exist.’
Freestanding TVs are a little different as they don’t try to disguise themselves as something else, instead emphasizing the idea of TV design as something that doesn’t need to be hidden.
“With some of the freestanding TVs coming out today, we’re finally seeing TVs starting to own their physicality,” adds Matt. “The LG Posé is designed to be seen from every angle and takes its design cues from mid-century furniture, for example.”
But with freestanding TVs already on the market, there’s a reason this living room TV idea hasn’t been adopted on a wider scale. “Most of these designs are currently based on high-end televisions, adding another premium for the extra design touches that will limit their appeal,” says Matt. “The reason Samsung’s The Frame TVs are such a hit is that they’re more mid-range tech, so I think the next thing to look at will be which TV company is making a freestanding Developed a TV that balances both aesthetics and price.’
Samsung’s The Serif is available at a lower price point, but although it was originally launched in 2016, it was offered as a limited edition that only saw wider availability in the last few years after the relaunch.
What Makes a Freestanding TV a Good Idea?
It has something to do with being able to avoid needing a media unit in your home that can feel bulky. “I like my living spaces to be as airy as possible – elegant legs on sofas and coffee tables help enhance the sense of space as light flows between them,” he explains living etc Editor Pip Rich, who chose Samsung’s The Serif for his own living room. “A freestanding TV with slender legs carries that feeling into the corner of the living room and helps ensure the TV doesn’t seem too dominating the room.”
The freestanding nature can also contribute to more dynamic living room layouts. Designer, stylist and Livingetc.com Contributor Luke Arthur Wells, who also has The Serif by Samsung, found it to be the best solution for mounting a TV in a series of narrow alcoves in his house for a small living room.
“The problem with my space was that a traditional TV and media unit was top-heavy as only a small unit could fit in a niche,” he explains. “Not only does the freestanding TV look better, but I was able to move it to a different location in the living room without it taking up too much space and affecting the circulation of the room.”
Using LG’s imagery for its new Posé model, the brand places the freestanding TV in the center of open spaces, looking great from every angle. Of course, these TVs still require a power supply and cables, although they are much more discreet than traditional TVs.
So, for this idea to work, you need to consider floor sockets in your living room, hidden in the right place in the floor. It’s a tall order for a casual TV viewer, but if you’re looking to improve the design of your space with one of the latest designer televisions, planning your home remodel could be a chore.