Home Improvement Retail Market Grows $154.76B | Greater emphasis on DIY home improvement projects for personalized interior design to spur market growth

Key Market Dynamics:

  • market drivers
  • market challenges

Greater emphasis on DIY home improvement projects for personalized interior design is expected to propel the growth of the market. Lifestyle changes have sparked an interest in DIY interior design. In developing countries, the growing number of working women and their involvement in the home decoration decision-making process is driving the sale of products needed for such projects. The use of home improvement products lowers the long-term cost of labor outsourced to expensive labor, which will be a major factor driving the demand for home improvement products for home improvement over the forecast period.

The shift in consumer preference for DIFM from DIY culture will challenge the growth of the market. Buyers of DIY products are choosing DIFM, especially in more mature markets, hiring professionals to do the job rather than doing it themselves. Aging consumers are some of the key drivers behind the growing DIFM market Western Europe and North Americagrowing employment and wage growth, and high complications in logistics and supply chain operations.

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Home Improvement Retailing Market report is classified by Product (Wood & Landscape Management, Tools & Hardware, Kitchen & Others) and Geography (North America, EuropeAPAC, South America, and MEA). North America will be the leading region accounting for 49% of the market growth over the forecast period. The US is a key country for the home improvement retail market in North America.

Check out our sample report for additional insights into the contribution of each segment and regional opportunities in the report.

Mentioned some companies with their offers

    • ADEO – The company offers a wide range of do-it-yourself and professional solutions covering plumbing, lighting, heating, electricity, sanitation, security, cooking, gardening and much more.
    • BAUHAUS AG – The company offers products for DIY, garden and workshop.
    • BAUVISTA GmbH and Co. KG – The company deals with the requirements of hardware stores, building materials dealers and building materials wholesalers.
    • Home Depot Inc. – The company offers a wide range of do-it-yourself and professional solutions such as home decor ideas, bathroom projects and ideas, kitchen projects and much more.
    • Kesko Corp. – The company offers related materials to the food trade, the construction industry, technical trade and the car trade.
  • Click here to access more vendor profiles available at Technavio with their key offerings

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DIY Home Improvement Retailing Market Scope

report coverage


page number


base year


forecast period


Growth Dynamics & CAGR

Accelerate with a CAGR of 4.66%

Market growth 2021-2025

$154.76 billion

market structure


YoY Growth (%)


Regional Analysis

North America, Europe, APAC, South America and MEA

make a market contribution

North America at 49%

Important consumer countries

USA, Germany, France, Great Britain and China

competitive landscape

Leading companies, competitive strategies, levels of consumer engagement

company profiled

ADEO, BAUHAUS AG, BAUVISTA GmbH und Co. KG, Home Depot Inc., Kesko Corp., Kingfisher Plc, Lowes Companies Inc., Travis Perkins Plc, Walmart Inc. and Wesfarmers Ltd.

market dynamics

Stem Market Analysis, Market Growth Drivers and Obstacles, Fast Growing and Slow Growing Segment Analysis, Impact of COVID-19 and Future Consumer Dynamics, Market Condition Analysis for the Forecast Period.

customization area

If our report does not contain the data you are looking for, you can contact our analysts and have segments adjusted.

Main topics covered:

  • summary
  • market landscape
  • market size
  • Five Forces Analysis
  • market segmentation
  • customer landscape
  • geographic landscape
  • provider landscape
  • Vendor Analysis
  • attachment

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Technavio Research
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SOURCE Technavio


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