How automation can enable integrators to quickly provision multi-room installations | Wbactive

For many, there has been an evolution from working exclusively in a traditional office environment to a hybrid model where employees can work from virtually anywhere. This trend, in turn, has resulted in a shift in the audiovisual needs of many organizations. In the past, integrators were often tasked with outfitting a gigantic boardroom to serve as a corporate showpiece. Now organizations are asking for potentially hundreds – even thousands – of small meeting environments, each of which require AV solutions that are scalable and easy to deploy to meet the explosive demand for unified communications tools.

With this in mind, integrators have a growing need for streamlined yet reliable AV solutions that are standardized to create a seamless experience for users in the office, at home, or on the go. In short, the best AV solutions are quick and easy to install and offer intuitive features for non-technical users. Standardization, familiarity and reliable functionality are in the foreground.

From an AV manufacturing perspective, if standardization is the yardstick, then making it easy for integrators to realize their bottom line is imperative. They need vendors who can deliver products that cover the entirety of the solution and integrate intuitively. In meeting rooms, the conferencing system should be designed with the integration experience in mind, offering simplicity, speed and incredible reliability.

Build consistent, high-quality experiences with intelligent features

AV professionals now need to look at the conference room from a new perspective. There will still be microphones, speakers and video cameras – the key players in any installation – but the new challenge is to create a consistent, high-quality experience for all. This experience needs to be hybrid, yes, but also equal.

This can be achieved through the use of discrete and integrated all-in-one AV solutions that have intelligent capabilities, including artificial intelligence (AI), that bring people both audibly and visually to the front, both in the conference room and elsewhere bring. These customers require microphone systems that actively track and mix conversations from across the room. That way, no matter where they sit in the conference room, everyone will sound as clear as if the microphone was right in front of them.

This also requires video conferencing cameras that automatically identify, focus and zoom in on participants as they speak, similar to how distant participants are displayed on screen. In addition, high-quality audio and video conferencing bars that contain the same features provide IT departments with complete meeting room solutions without sacrificing quality in setup and use.

Improve efficiency, facilitate standardization

For the integrator, AI and other intelligent solutions can be leveraged by the installation team to improve efficiency and facilitate standardization. By combining AI optimization and predictive analytics with existing signal processing algorithms, audio solutions can now support the installation process and help configure spaces to meet end-user needs. AI can also support the integrator by speeding up installation tasks; make room deployments more consistent and predictable in duration; and smoothing out variations in room tuning, allowing integrators to consistently deliver great-sounding rooms in less time. This means more profit.

AI is particularly adept at managing repetitive or time-consuming tuning tasks for simpler rooms, which can help programmers and tuners focus on more complex rooms. A system using an automatic room setup feature can detect all connected AV components, including microphones, speakers and other peripherals, and then measure the current performance of that room to intelligently configure and tune each component. This is accomplished without reliance on custom programming, which can eat away at integrator gains. This technology can also generate a report to validate final room performance for the IT team, while also serving as a performance benchmark for troubleshooting.

Automation removes complexity for everyone

Complex AV equipment can be a barrier for the integrator, the IT team, and end users alike. When a room isn’t performing as expected or is too complicated to manage properly, it can be overwhelming and distracting for end users. Using system optimization features such as automation, natural language processing, and predictive analytics can significantly improve users’ relationship with AV assets as well as space utilization. Intelligent commercial AV systems are becoming more accessible to everyone, even without training. In doing so, they naturally encourage innovation and productivity for employees. When rooms work and sound as expected, it also reflects well on the integrator and the IT team who hired the integrator, which can lead to repeat business.

With all signs pointing to custom AV setups being mass-produced, those that don’t adapt will be left behind. Devices that are easy to install, configure, use, and customize through automation will continue to gain in importance at the expense of complex, difficult-to-use solutions. In other words, mass customization is the new commodity, where users can have customized experiences powered by AI and other automated tools at the click of a button. Mass customization means happier customers, more business opportunities and better margins.

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