Silicon Valley doesn’t need a beach or big city energy to be a destination. Home to tech giants like Facebook and Google and conveniently located near San Francisco Bay, the area, where a string of mid-sized cities come together like an intricate jigsaw puzzle, is experiencing an unprecedented design hotel boom, with big-name appearances and smaller boutique chains alike. As work-related travel slowly resumes, let’s take a closer look at recent openings in Silicon Valley. Inspired by innovation and boundless creativity, these new hotels in Silicon Valley demonstrate what it takes to create hospitality experiences for the discerning tech crowd.
The Ameswell, mountain views
In close proximity to Google, Facebook and NASA, the brand new Ameswell offers 225 rooms, a swimming pool and plenty of outdoor spaces to lose yourself in. Designed by San Francisco-based BAMO, the hotel pays homage to its surroundings by integrating touchless technology and innovative spatial perception throughout. “The hotel’s design was originally inspired by German artist Kurt Schwitters, whose permanent exhibition I saw years ago at the Sprengel Museum in Hanover, Germany,” says Michael Booth, Director at BAMO. “I was drawn to the idea of this kinetic relationship between horizontal and vertical surfaces, and the layout of our building fitted that concept well.”
On the ground, this means suspended, floating panels in the hotel restaurant, exposed ceilings and textured walls. Smart fitness mirrors in rooms and space-themed exhibits in public areas also remind guests that they are in tech territory.
theameswellhotel.com, Expedia, tablet
Hotel Citrine, Palo Alto
The latest addition to the Silicon Valley hotel list, the Citrine is the talk of the town. Brought to life by LA-based company Beleco Design, Citrine is airy and elegant and aims to tick all of the current trend boxes. Curved bouclé chairs? Check. Artistic lighting? Check. “There wasn’t a built story to inspire a lifestyle hotel in the immediate vicinity,” says Christian Schnyder, director at Beleco, pointing to the odd challenge hotel designers inevitably face in Silicon Valley. “Instead, the design brief focused on sustainability and socially responsible aspects of the building and its programming.” The design team didn’t want the hotel to be ‘high-tech’ for the sake of innovation, but rather to offer functionality and comfort. The result, says Schnyder, is “modern and clean design” that “doesn’t take itself too seriously” — think whimsical art, printed cushions, and the occasional bright green and orange.